Irina Ivanova - IrrA is Filmmaker and Advertising Photographer.

As photographer she is primarily working with brands & artists on beauty, editorial & commercial content.

As filmmaker she is working on studio funded and independent projects from music videos & commercials to films, series & TV shows.

IrrA is known for the unique way in which she capture the most private of moments. Her work is attentive to local realities, combined with a global sense for storytelling and a gentle sense of humor. She believes creativity should make a difference.

IrrA has been over eight years in the industry and is very quick and skilful, thinker and doer.

Her clients range from brands & local magazines, A-list actors, artists, producers & directors to subjects that she has encountered throughout her travels.

She is available for assignments and she is willing and loves to travel for work.

That's enough of talking about myself in the third person.

At first I intended to be a photographer fully motivated to become just that. Upon school graduation I worked as a full time assistant photographer for the Playboy magazine in my home country.

One thing led to another and I was graduating from the Film and Television Academy in Sofia with a bachelor's degree in Film Cinematography. 

I became a (almost) fully fledged freelance cinematographer without ever planning to become one. Later on, I graduated from the Film Academy in London with a degree in Film Directing & Producing.


I have successfully been a freelance filmmaker and photographer now for a while and I have worked on independent and studio funded projects from films, series and TV shows to music videos & commercial campaigns.

“LIFE IN A DAY“ 2020, “The X-Factor” and “Your Face Sounds Familiar” are one of the recent projects I worked for and England, Spain and Bulgaria are some of the countries I have worked with. Well not the country itself, but people living there.

I pay attention to what people want and love. I have got my heart and mind at the right place to provide an engaging product.

Through communication, attention to detail and always respecting the deadline, I work with people and brands to tell their stories.

I am looking forward to collaborating on future campaigns and individual projects. 

Let's make something happen!


Feel free to contact me at any time on any issue.


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